Analytics has become the heart of retail enterprises with increased uncertainty, market volatility, changing customer requirements, and other competitive challenges.
The marketplace keeps on changing for each business with a rise in consumer expectations. Therefore, it becomes crucial for organizations to evolve their functional strategies to sustain and grow.
The organizations are dealing with an upsurge in volume, variety, and velocity of data. Globally, the data volume is about to reach 175 zettabytes by 2025.